Rishi Pal Singh

Sr. Manager, PPC & Performance Marketing

Rishi is a veteran Growth and Performance Marketer with 17+ years of experience in customer acquisition and revenue growth. He specializes in data-driven strategies across Google Ads, Meta Ads, Programmatic, and Affiliate marketing, with deep expertise in funnel optimization, A/B testing, and Conversion Rate Optimization (CRO). He has led performance marketing at global education brands and scaled campaigns across CPL, CAC, and LTV frameworks.